June. Faculty is out. No extra heat climate teasers. Accordions abound (What? We’ll get to that later). June is stuffed with freedom and contemporary air, so you’ll be able to’t afford stale advertising and marketing campaigns! Whereas it’s essential to establish and harness content material sorts and matters that resonate together with your viewers, it’s equally as essential to step out of your consolation zone and add some coloration and authenticity to your communication.
And fortunately, June has tons of nice themes, causes, and holidays to make your summer time advertising and marketing campaigns sizzling! On this put up, we’re going to set you up totally free and straightforward June advertising and marketing wins so you’ll be able to keep related together with your prospects and appeal to much more of them.
Contents
June nationwide consciousness causes and themes
Listed below are the overarching focal factors of June that you should utilize as a compass on your social media posts, blogs, emails, and promotions.
- Alzheimer’s & Mind Consciousness Month
- Audio E book Month
- Black Music Appreciation Month
- Nationwide Caribbean American Month
- Nationwide Soul Meals Month
- Give a Bunch of Balloons Month
- DJ Month
- Immigrant Heritage Month
- Perennial Gardening Month
- Zoo and Aquarium Month
- LGBTQ+ Pleasure Month
- Males’s Well being Month
- Contemporary Fruit and Greens Month
- Tenting Month
- Sweet Month
- Dairy Month
- Nice Open air Month
- Gun Violence Consciousness Month
- Homeownership Month
- Iced Tea Month
- PTSD Consciousness Month
- Security Month
- Accordion Consciousness Month (who knew?)
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June nationwide days
There may be an observance day for nearly each area of interest on the market, from gardeners to owners, canine homeowners to runners. The complete listing (with dates) is on the backside of this put up, however listed here are some notables:
- Depart The Workplace Early Day (June 2)
- Repeat Day (June 3)
- SAFE Day (June 4)
- Donut Day – First Friday in June
- Eyewear Day (June 6)
- Increased Schooling Day (June 6)
- Name Your Physician Day – Second Tuesday in June
- Making Life Stunning Day (June 11)
- Kitchen Klutzes of America Day (June 13)
- Youngsters’s Day – Second Sunday in June
- Flag Day (June 14)
- Rubbish Man Day (June 17)
- Splurge Day (June 18)
- Juneteenth (June 19)
- Father’s Day – Third Sunday in June
- Summer season solstice/first day of summer time/ longest Day of the Yr (June 20)
- Selfie Day (June 21)
- HVAC Tech Day (June 22)
- Take Your Canine to Work Day – Friday After Father’s Day
- Beautician’s Day (June 26)
- Sun shades Day (June 27)
- Insurance coverage Consciousness Day (June 28)
- Social Media Day (June 30)
Variety, fairness, and inclusion advertising and marketing concepts in June
Diversity, equity, and inclusion in your advertising and marketing needs to be a relentless all year long, however listed here are just a few observances you’ll be able to embody particularly in your June content material plans:
LGBTQ+ Pleasure Month
The LGBTQ+ group is certainly one of freedom, creativity, and expression. So why not incorporate these themes into your related campaigns?
And why not with a delight artwork or delight flag contest? Encourage your social media followers, and even different companies and nonprofits in your neighborhood, to create their very own delight flag or delight artwork and put up it to social media. Be sure they use a selected hashtag so you’ll be able to collect all entries and decide the winner(s).
Additionally, relying on your corporation, you’ll be able to give away a couples-themed service, equivalent to a {couples} therapeutic massage session or photoshoot.
Black Music Appreciation Month
Black artists have had unparalleled affect and affect on the music business. Amplify the voices of Black creators this month by making a shareable playlist of songs you’re keen on from Black artists.
This distinctive trick is bound to assist your corporation stand out whereas additionally fitting diversity and inclusion into your marketing. It’ll additionally assist to make your brand more memorable because the playlist will trigger your viewers to consider your corporation whereas they pay attention You possibly can even take it a step additional and host an occasion the place you and your prospects can hearken to the playlist collectively.
Juneteenth (June 19)
Whereas this June vacation has over 155 years of historical past behind it, Juneteenth simply grew to become federally acknowledged in 2021. You’ll need to shut down your common working hours for today, and provides your staff the time without work to course of and study from Black historical past. Within the meantime, associate up with an area Black-owned enterprise or group for the day. Whether or not you’re volunteering at a close-by Black historical past useful resource middle or cross-promoting with a Black-owned model, you’ll be able to put up concerning the partnership on social media to assist encourage and educate your prospects.
Further observances in June that assist promote range, fairness, and inclusion embody:
- Nationwide Caribbean American Month
- Nationwide Soul Meals Month
- PTSD Consciousness Month
- Nationwide Loving Day (for interracial marriage) – yearly on June 12
- Anne [Frank] and Samantha [Smith] Day – bi-annually on the summer time solstice
June advertising and marketing concepts for month-to-month themes
June is residence to Nationwide Security Month, Nationwide Nice Open air Month, and extra. Let’s undergo some nice methods to market your business in June with these June consciousness causes.
Security Month
Security is a flexible matter that may apply to simply about any viewers. For instance, listed here are some evergreen blog post ideas for various audiences:
- Cyclers: 10 Should-Have Options on your Youngster’s Helmet; 10 Lethal Errors to Keep away from When Using at Night time
- Dad and mom: Quiz: Are You Actually Maintaining Your Child Secure?
- Companies: 5 Methods to Safeguard Your Community Towards Hackers
- Millennials: 8 Social Media Security Suggestions You Didn’t Know You Wanted
You possibly can additionally take a extra seasonal method by creating content material round staying protected in the summertime, or by handing out travel-sized sunscreen bottles in your retailer or with on-line orders for a restricted time.
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Nice Open air Month
Ah, out of lockdown and into the outside! Folks will probably be significantly excited to get outdoors this yr after a lot time inside. Listed below are some methods to use this theme to your advertising and marketing:
- Create a blog or social media put up on the finest locations round your state to get outdoors and expertise nature. Ask your followers to share their favourite spots too.
- You possibly can additionally run a month-long email marketing campaign that factors out new concepts and locations to go to every week.
- When you maintain indoor courses, host them outdoors!
- Run a sidewalk sale (as a result of hey, open air doesn’t need to imply sitting atop a mountain).
- If there’s an area enterprise close to you that sells outside gear, see in the event that they’ll donate some merchandise for an “open air necessities” equipment and even only a low cost that you possibly can supply in a giveaway. In return, you’ll be able to promote their business on social media and even supply to donate your merchandise at a related time.
- Hold it easy and put up a wonderful picture with some outside inspo.
Summer season trip/commencement
Have fun the tip of the college yr with specials geared towards highschool or college graduates. Some advertising and marketing concepts for you:
- Transferring firms can run particular promotions for school grads.
- Eating places can supply a present card to graduates who put up an image of themselves at your restaurant sporting their cap and robe.
- Catering and occasions companies can put up the dates wherein their companies are nonetheless out there.
- Don’t overlook about operating gross sales for commencement and trainer items!
Advertising concepts for June holidays
Earlier than we get into the sillier of observance days, let’s deal with the 2 main holidays in June: Flag Day and Father’s Day.
Flag Day
Celebrated each June 14, Flag Day is a good way to proceed to rejoice America, after Memorial Day has handed and July 4th continues to be just a few weeks away. It commemorates the day that the celebs and stripes had been adopted for the flag. Listed below are some advertising and marketing concepts for today:
- Incorporate an American flag theme into your choices: American flag cookies, jewellery, clothes, and extra.
- See if you could find a artistic technique to incorporate stars and stripes into your content material.
- Provide reductions on crimson, white, or blue merchandise you supply, whether or not that clothes, paint, or within the case beneath, material:
Father’s Day
In fact, you’ll be able to supply reductions and gross sales on today, however listed here are another methods to promote your business. We’re at all times in search of methods to assume outdoors the [tie] field on the subject of Father’s Day items.
- Father’s Day present information: Compile some nice present concepts right into a weblog put up, a few of which may be your choices. See in the event you can create a persona for the dads of your audience. Are they younger fathers? Outdated-timers? Gardeners? Gadget lovers? Readers? There are tons of Father’s Day present guides on the market, so maintain it focused on your viewers.
- Reward baskets: Spare mothers and youngsters from having to provide you with concepts and put collectively artistic present baskets or mixtures. Seeing the whole lot collectively and artfully organized offers added attraction.
- Eating places: Provide present playing cards to your restaurant with a bottle from an area distillery or vineyard.
- Spa or salons: Run specials on males’s grooming provides. Mothers who are available in to redeem their present certificates from Mom’s Day will love the one-stop buying!
- Don’t overlook about last-minute buyers! Whereas diligent buyers make cautious choices to search out the proper model or product, last-minute buyers need to make the quickest determination with the bottom threat.
- Make your versatile return coverage outstanding in your marketing copy, equivalent to with “No problem returns!” or “No return deadlines!”
Listed below are some extra sources to assist together with your Father’s Day advertising and marketing:
Advertising concepts for June nationwide days
These observance days present alternatives to face out to prospects and present your artistic facet. Let’s dive in!
Flip a Coin Day
The primary day of June yearly is Flip a Coin Day. This vacation was made to rejoice math, however you’ll be able to have some enjoyable with it in your advertising and marketing content material. Listed below are some concepts:
- Run a coin flip low cost day: For every buy, have prospects flip a coin and name heads or tails. If the shopper wins, they get a proportion low cost based mostly on the worth of the coin. Quarter flips = 25% off, dime flips = 10% off, and nickel flips = 5% off. In fact, you’ll be able to alter the reductions relying in your price range and buyer quantity.
- Create content material about decision-making. You should utilize the beneath blog post title formulation for nearly any business:
Don’t Depart It to Probability: Easy methods to Select a [X] Correctly
It’s a Toss-Up: Ought to You Use X or Y?
Can’t Make Heads or Tails of X? Learn This
Don’t Flip a Coin When Deciding on Your Subsequent [industry] Companion. - Gyms and trainers can share or run a coin flip exercise.
Donut Day
Folks love Fridays. And other people love the donuts. And on the primary Friday in June, they arrive collectively on Nationwide. Donut. DAY.
- Create a brand new custom: Native bakeries, if you wish to do one thing past simply reductions and coupons, announce to your viewers per week or so prior that you simply’ll be popping out with a model new, never-seen-before donut on today—with a restricted provide! Submit little teasers on social media and your web site to generate some pleasure and thriller. Higher but, proceed the custom yearly. Your patrons will sit up for it yearly!
- Health companies can supply or share an after-Donut Day exercise. Donuts are scrumptious however not precisely advertising and marketing supplies for the health business. Host or put up a Day After Donut Day exercise.
- Present buyer appreciation: Bakeries can put up footage of your loyal prospects, tagging them (with their permission)
Or, do a Google seek for “unimaginable donuts” and put together to be amazed.
I really feel like this needs to be referred to as the Batman donut.
World Surroundings Day
We all know that customers search for companies that help causes they care about—certainly one of which is environmental safety. Listed below are some methods to indicate your help for this trigger, which happens yearly on June 5:
- Acquire donations for a charity or supply restricted version eco-friendly gadgets.
- Provide waste-reducing freebies with buy, like a reusable bag or steel straws.
- Even simply creating visuals with interesting and earthy tones on your June fifth Instagram put up could make a mark.
Greatest Pal Day
Nationwide Greatest Pal Day, which happens yearly on June 8, is a relatable vacation and an amazing excuse for a sale. Run buy-one-get-one gross sales, promote your referral program, or run a tag-a-friend social media contest.
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Iced Tea Day
Whereas not everybody drinks it, Nationwide Iced Tea Day (each June 10) is a reminder that summer time is right here and the climate is gorgeous, which places everybody in a great temper. Listed below are some easy methods to rejoice:
- When you collaborate with an area coffeehouse or bakery that focuses on tea, you’ll be able to host a pop-up at your corporation and supply free tea for visitors, or a coupon for a free tea with buy.
- When you’ve got a brick-and-mortar location, hand out iced tea samples to get foot visitors and unfold brand awareness!
- Merely have interaction your viewers on social media with questions on their iced tea preferences. Alternatively, you possibly can share iced tea enjoyable information or recipes to get loads of likes, feedback, and reactions.
Nature Images Day
Nature Images Day, which happens yearly on June 14 is greater than, properly, nature pictures. It’s about utilizing photographs to boost consciousness and advance conservation and safety efforts for crops, wildlife, and landscapes.
Submit a few of your finest nature pictures on social and accompany them with an eye-opening stat pointing to the necessity for conservation.
Summer season solstice
The summer time solstice is the primary, and longest, day of summer time. That is the right time of yr to launch a summer time assortment, throw a beach-themed occasion or sale, or supply a seaside blanket or koozie with a purchase order.
Take Your Canine to Work Day
This wonderful day is noticed yearly. on the Friday after Father’s Day. Invite staff to carry their pooches to the workplace and don’t be shy about promoting their presence on Fb. The promise of a pet is sufficient motivation for folks to courageous the summer time warmth and cease by your outlets.
And naturally, that is the right contest alternative.
Insurance coverage Consciousness Day
Not the sexiest of nationwide days, however an important matter nonetheless—and happens each June 28. You’ll be able to put up a video with recommendations on tips on how to assess your insurance coverage, like with the instance beneath:
Different concepts:
- Attorneys and accountants can weblog about the advantages of insurance coverage for people and enterprise homeowners, or resurface previous posts on the subject.
- Docs and dentists can encourage sufferers to take a look at their insurance coverage to ensure they’ve ample protection, or present ideas for connecting with insurance coverage firms about procedures.
- Therapeutic massage therapists, chiropractors, and health facilities ought to encourage purchasers to test their insurance coverage advantages—many insurance coverage firms supply protection for therapeutic massage and chiropractic remedies or subscriber reductions for becoming a member of a health middle or fitness center.
- Journey brokers, mattress and breakfasts, and accommodations can use today to weblog about the advantages of journey insurance coverage.
And let’s not overlook about pet insurance coverage…
Last June advertising and marketing concepts
And why not throw in just a few extra for good measure?
- Repeat Day (Saturday, June 3): Re-run previous promotions and campaigns that had been in style amongst your prospects.
- Most cancers Survivor’s Day (Sunday, June 4): Highlight a crew member or buyer who’s a most cancers survivor, or just put up inspirational articles, quotes, and pictures.
- Selfie day (Wednesday, June 21): You realize the drill!
- Public Service Day (Friday, June 23): Function a outstanding member of the group on social media or supply a reduction to these within the public sector who present ID.
Are you able to high this?
Check out these June advertising and marketing concepts
And there you might have it. A basketful of concepts and examples to maintain your model artistic, engaging, and genuine!
For extra month-to-month advertising and marketing concepts, try these:
Full listing of June holidays and observances
And as promised, right here’s the listing of June holidays and observances.
June 1
- Go Barefoot Day
- Say One thing Good Day
- Penpal Day
- World Milk Day
- Nationwide Nail Polish Day
- World Day of Dad and mom
June 2
- Nationwide Depart The Workplace Early Day
- Nationwide Rotisserie Rooster Day
June 3
- Repeat Day
- Bubbly Day – First Saturday in June
- Trails Day – First Saturday in June
- Nationwide Black Bear Day
June 4
- Clear Magnificence Day
- Hug Your Cat Day
- SAFE Day
- Most cancers Survivor’s Day – First Sunday in June
June 5
- Nationwide Veggie Burger Day
- World Surroundings Day
- Nationwide Operating Day – First Wednesday in June
June 6
- D-Day
- Eyewear Day
- Increased Schooling Day
- Gardening Train Day
June 7
- World Caring Day
- World Meals Security Day
- Donut Day – First Friday in June
June 8
- Greatest Buddies Day
- World Mind Tumor Day
- Rosé Day – Second Saturday in June
June 9
- Nationwide Strawberry Rhubarb Pie Day
- Nationwide Film Night time
- Youngsters’s Day – Second Sunday in June
June 10
- Iced Tea Day
- Herbs and Spices Day
June 11
- Making Life Stunning Day
- Name Your Physician Day – Second Tuesday in June
June 12
June 13
- Kitchen Klutzes of America Day
- Random Acts of Gentle Day
- First Woman’s Day
- Weed Your Backyard Day
- Stitching Machine Day
June 14
June 15
- Smile Energy Day
- Nature Images Day
June 16
- Father’s Day – Third Sunday in June
June 17
- Rubbish Man Day
- Eat Your Greens Day
- Mascot Day
June 18
- Nationwide Splurge Day
- Worldwide Sushi Day
June 19
June 20
- World Productiveness Day
- Summer season solstice/first day of summer time/ longest Day of the Yr
June 21
- Daylight Appreciation Day
- Selfie Day
- Take Your Canine to Work Day – Friday After Father’s Day
June 22
June 23
- Nationwide Hydration Day
- Nationwide Pink Day
June 24
- Nationwide Take Again Lunch Break Day
- Nationwide Pralines Day
June 25
- World Beatles Dazy
- Nationwide Catfish Day
- Nationwide Strawberry Parfait Day
June 26
- Beautician’s Day
- Nationwide Barcode Day
- Nationwide Chocolate Pudding Day
- Worldwide Day Towards Abuse and Illicit Trafficking
June 27
- Sun shades Day
- PTSD Consciousness Day
June 28
- Logistics Day
- Insurance coverage Consciousness Day
June 29
June 30
- Meteor Watch Day
- Social Media Day
And for a yr’s value of promoting concepts, download our marketing calendar.